And of course, there's always the chance of the periodic product refresh.ġ2:56PM EDT - The Apple Store, as is usually is the case, is down right nowġ2:57PM EDT - So if you're looking to order any Apple products in the middle of the WWDC keynote, you'll be out of luckĠ1:00PM EDT - Reading through the tea leaves this year, it's not sounding like this year will be as big of a year for Mac hardware as last year, which is an admittedly hard act to follow since we got the M2 SoC that yearĠ1:00PM EDT - But for consumers, any new/updated Macs will be a big deal in and of itselfĠ1:02PM EDT - And here's Tim Cook, from a recording in the yards of Apple ParkĠ1:02PM EDT - This is the 15th anniversary of the iOS App StoreĠ1:03PM EDT - "Today we're going to make some of our biggest announcements ever at WWDC"Ġ1:03PM EDT - "Introducing some exciting new products"Ġ1:04PM EDT - And we're going right to the Mac to start things offĠ1:04PM EDT - Recapping Apple Silicon and the performance/design benefits of itĠ1:05PM EDT - Rolling the announcement video for a new MacĠ1:05PM EDT - Introducing the 15-inch MacBook AirĠ1:05PM EDT - "The world's best 15-inch laptop"Ġ1:06PM EDT - 11.5mm thick, "world's thinnest 15-inch laptop"Ġ1:06PM EDT - 2 TB4 ports + MagSafe, so the same as the 13-inchĠ1:06PM EDT - 15.3-inch liquid retina screen, 500 nits brightness and 10-bit colorĠ1:07PM EDT - This sounds like it's almost entirely just an enlarged MBA 13Ġ1:07PM EDT - Apple claims 2x the perf of a i7 Core-based laptopĠ1:08PM EDT - And this is fanless, just like the MBA13Ġ1:09PM EDT - Pricing starts at $1299, ordering starts today for availability next weekĠ1:09PM EDT - The MBA13 is getting a $100 cut to $1099Ġ1:09PM EDT - And that's the 15-inch MacBook AirĠ1:09PM EDT - Now on to Pro products. All the while, the rumor mill intensely churns with the idea of an Apple augmented reality/virtual reality (AR/VR) headset. On the hardware side of matters, in previous years we've seen things like the official announcement Apple's M2 SoC and as of 2023, we're still missing the legendary Mac Pro from the Apple Silicon lineup. WWDC keynotes have historically covered everything from macOS and iOS to individual Apple applications and more. The keynote starts at 10am Pacific (17:00 UTC) today, and AnandTech will be offering live blog coverage of Apple's event.ġ2:55PM EDT - With WWDC going virtual once again this year, we're expecting another rapid-fire, two-hour run through of Apple's ecosystem. As always, Apple kicks off WWDC with their big keynote event, which though aimed first and foremost at developers, is also used as a venue to announce new products and ecosystem strategies. 12:55PM EDT - As we round the corner after Computex and transition into June, it's time once more for Apple's annual World Wide Developers Conference.
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